Prime Digital helped the gluten-free health restaurant Skinny Genie in collaboration with the juice bar: The Raw Place, to invite and get the right target-group to a gluten-free lunch in World Trade Center.
The invitation solely went out thru social media.
The scope was to target the gluten-free community in Abu Dhabi.
58 guests within the celiac community came to the lunch tasting event, that was approximately 70% of the adult guests expected.
“When you invite people to try out your food and drinks for free, it is important to have the right target group, otherwise there is no point of doing the marketing event.”
Prime digital did also create a bread and pastry survey for the guests to fill out in order to find out what the guests would prefer to buy in the World Trade Center.
As an agency, we always depart from your specific needs and then we execute marketing campaigns based on analyzing, planning and implementing all digital activities through several channels. We always deliver an event evaluation after the event.
Please contact us if you need help to market an event.